2000×1500 Presets and Blistr Workflow for Agents on realestate.com.au
Use JPG, JPEG or PNG files, aim for a 4:3 aspect ratio with pixel dimensions near the recommended size of around 2000 by 1500 pixels, and keep each file under the portal’s specified file size limits. These three choices resolve most feed errors before they happen and give listings a consistent, professional look across devices.
TL;DR:
Using a 4:3 aspect ratio with around 2000 by 1500 pixels ensures images display well across the platform and avoid cropping or letterboxing.
Export JPEG images at 75 to 85 percent quality and under the portal’s file size limits, to maintain detail without slow uploads.
Prepare images with correct ratios and formats before uploading, and verify aspect ratio, file size, and orientation to prevent common feed errors.
A consistent workflow, such as using platforms that process images to portal standards, reduces errors caused by uneven exports or manual resizing.
Aim to always produce source photos at higher resolutions with good framing and natural lighting for the best downstream results.
Table of Contents
1. Recommended sizes and formats for listing photos
The portal-recommended aspect ratio is 4:3, and the ideal pixel dimension sits at 2000 by 1500, with a documented minimum of 800 by 600. Between those two points, agents have room to balance image quality against upload speed. Three presets cover most workflows:
High quality: near 2000×1500 px, best for hero images and floorplans that need crisp detail on larger screens.
Balanced: approximately 1200×900 px, a practical middle ground for full galleries where upload speed matters.
Minimum acceptable: about 800×600 px, suitable only when file size or bandwidth is genuinely constrained.
Alternate ratios such as 16:9, 3:4 and 16:10 will generally upload, but the portal tends to crop or letterbox them to fit its display grid, which can cut off the edges of a facade shot or a pool. Sticking to 4:3 avoids that guesswork entirely.
Format choice is straightforward: JPG or JPEG for standard photography, since it compresses well without a visible quality loss at web resolution, and PNG when an image needs transparency or contains sharp text, such as a logo overlay or a floorplan with fine labeling. Static GIF format is also accepted.
Pro Tip: Export directly at your target pixel dimensions rather than uploading an oversized master file and letting the portal resize it. Manual export gives you control over sharpening and compression before the portal applies its own processing.
2. File size and resolution limits you need to respect
Per-file size limits exist alongside pixel dimensions, and both matter for a clean upload. Property-level image tools document supported formats of JPG, JPEG, PNG and GIF along with recommended and maximum file-size guidance, so exporting a web-ready copy rather than a raw camera file is worth the extra step.
For display, 72 DPI is the standard recommendation for web-facing property images, since screens do not benefit from print-level resolution and higher DPI only inflates file size without a visible gain. When exporting JPEGs, a quality slider setting in the 75 to 85 percent range usually holds detail while keeping files well under typical caps.
A short checklist keeps the balance in view:
Export at 2000×1500 px or your chosen preset, not the camera’s native resolution.
Set JPEG quality between 75 and 85 percent before saving.
Confirm the file sits under the per-file limit before uploading the full gallery.
Keep a high-resolution master saved separately in case you need to re-export later.
3. Upload tips and fixes for common feed errors
A clean upload starts before you open the portal. Prepare files, rename them logically by room or angle, choose a lead image that represents the property well, and upload in the order you want buyers to see them. From there, a short troubleshooting sequence handles most problems:
Confirm the file type. JPG, JPEG or PNG only, since other formats are commonly rejected outright.
Check the file size. Compress with a JPEG quality slider adjustment if a file exceeds the documented per-file limit.
Verify the aspect ratio. Reframe or crop to 4:3 if the image looks stretched or cropped oddly after upload.
Look for rotation issues. EXIF metadata from some cameras and phones can cause images to display sideways even when they look correct locally.
Force a refresh. Clear the browser cache or reload the listing page if an old image persists after replacement.
Contact portal support only after the above steps fail, since most display issues resolve with a re-export rather than a support ticket.
Pro Tip: When a thumbnail looks cropped strangely, the source image is almost always the wrong ratio rather than a portal glitch. Fix the export, not the upload.
4. Getting the best image quality within portal limits
Good source photography makes every downstream step easier. Shoot at a resolution that comfortably exceeds your export target, frame with the 4:3 ratio in mind from the start, and avoid heavy digital zoom, which introduces softness that compression makes worse. Natural light and a light HDR blend for interiors tend to produce the cleanest results without looking artificial.
On export, apply modest sharpening after resizing rather than before, since resizing alone softens edges. Save in the sRGB color profile, which is what most browsers and portal displays expect, so colors render consistently rather than shifting toward oversaturation or a dull cast.
Add a floorplan image to the gallery where the portal allows it, since buyers consistently reference layout alongside photos.
Link video content if the portal supports it, rather than uploading video frames as static images.
Write brief, descriptive alt text for each image to support accessibility and search visibility.
Set the image order deliberately, leading with the strongest exterior or hero shot.
5. How Blistr keeps listing images standards-compliant
Agents rarely have time to reformat a full gallery by hand before a listing deadline. That is the gap Blistr was built to close: capture once, and the platform processes images, floorplans and video into portal-ready specifications within 18 to 48 hours.
A typical workflow runs in three steps. A single property capture session gathers the raw material. These platforms produce a full collateral set, sized and ratioed to match portal expectations, alongside 2D and 3D floorplans and other marketing assets. The agent reviews the finished package and uploads it, without manually resizing, recompressing or reformatting a single file.
This matters because most feed errors trace back to inconsistent exports, not portal quirks. A standards-first production workflow removes that inconsistency at the source rather than asking agents to fix it file by file after the fact. For agencies running several listings a week, that consistency compounds: fewer re-uploads, fewer support tickets, and galleries that look the same whether the source photos came from a phone or a professional camera.
— Pierce
Sources
Portal requirements shift periodically, so it’s worth bookmarking the primary sources behind this guide. The PropertyNow knowledgebase confirms aspect ratio, pixel dimensions and DPI guidance, while the property-level image upload article documents supported formats and file-size limits. Check both directly if a listing behaves unexpectedly.
FAQ
What size photos work best for realestate.com.au?
Aim for a 4:3 aspect ratio with pixel dimensions around 2000 by 1500, which sits comfortably above the documented minimum of 800 by 600. That size holds detail on larger screens without pushing file size past typical portal limits.
What are the recommended dimensions for a real estate photo?
The recommended dimension is 2000 by 1500 pixels at a 4:3 aspect ratio, which most listing portals treat as the standard. Smaller images down to 800 by 600 will generally upload but risk looking soft on larger displays.
How do I update property photos on a listing portal?
Prepare replacement files in the correct format and size, then upload them through the portal’s image management tool for that listing, following the documented upload steps. If an old image still shows after the update, clear your browser cache or reload the page before assuming the upload failed.
Can buyers see views or extra photo detail on listing portals?
Listing portals typically display whatever images an agent uploads, including wide exterior shots or view-focused angles, but there’s no separate feature for showing hidden detail beyond the uploaded gallery. The quality of any view shown depends entirely on the source photo’s resolution and framing, not on a portal setting.
What happens if my image file is too large to upload?
Most rejections trace back to exceeding the documented per-file size limit, which a moderate JPEG quality adjustment usually fixes without a visible loss in detail. Re-export at a quality setting between 75 and 85 percent and try again before assuming the file itself is faulty.
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